I was invited to speak about Designing Products & Propositions for the Youth Market by Luke Mitchell of Reach Students at “Youth Marketing Stategy 2011”. There was an interesting mix of speakers covering the youth market from a number of different perspectives; ranging from insights, marketing and creative agencies, community management and viral marketing to universities and graduate recruiters. This […]
Read More »I was asked by Graham Brown of Mobile Youth to give an Expert Interview around the subject of youth sourcing. I hope you enjoy it! “…We’re talking to Julia about how to engage youth within the product development process. Can big mobile brands increase the relevance and hit rates of their products by incorporating the […]
Read More »This is a webinar, that I did for the DCK TN and Mobile Monday London, 27th Jan 2011, and should be of interest to people that want a closer understanding of the youth market. Through my experience in mobile and online community products since 1993, despite much time, effort and cost, I have seen many products […]
Read More »This is a webinar, that I did for the DCK TN and Mobile Monday London, 27th Jan 2011, and should be of interest to people that want a closer understanding of the youth market.  Through my experience in mobile and online community products since 1993, despite much time, effort and cost, I have seen many products […]
Read More »Learning Without Frontiers is a global platform for disruptive thinkers and practitioners from the education, digital media, technology and entertainment sectors who come together to explore how new disruptive technologies can drive radical efficiencies and improvements in learning whilst providing equality of access. I went to a Sunday event in January which was jam-packed full […]
Read More »This year at Over the Air 2010 (OTA) I set up a Drop In Product Surgery for mobile developers, which focused on how to make their products more commercially successful. OTA is a two day grass-roots mobile developers event which is in its third year and offers an interesting schedule of keynote speakers (Sir Tim Berners-Lee headlined […]
Read More »Back in August 2009, I spotted a posting on the online Space Makers Network from a Lambeth Council officer who was interested in doing something creative with empty shops. I grabbed Dougald Hine, the founder of Space Makers, and went down to meet him. That was how we came to be introduced and was introduced to […]
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